After a long series of changes and setbacks, ground finally has been broken on a high-end outlet mall in the East Bay suburbs.
retailers such as Saks Fifth Avenue OFF 5th and Neiman Marcus Last
Call, the 543,000-square-foot center at Interstate 580 and El Charro
Road will be a regional destination drawing shoppers from as far east as
Stockton and as far west as San Francisco, developers and city leaders
"(The Bay Area) is a sophisticated retail market. People
understand brands," said Robert Brvenik, a principal at Paragon Outlet
Partners. "This will be a tourist magnet for easily 50 miles around."
community gathering is planned at 10 a.m. Friday, at the El Charro exit
on I-580 to celebrate the project, which has been under construction
since July. Parking will be available at 3505 Paragon Outlets Parkway.
designer discount stores have signed leases, among them Banana Republic
Factory, Barney's New York Outlet, Cole Haan Company Store, J. Crew,
Michael Kors, Nike Factory Store and Tommy Hilfiger, according to a
Paragon news release.
About 64 percent of the space, which is
expected to feature more than 120 stores, has been leased, Brvenik said,
adding that the goal is to open the mall in time for the 2012 holiday
Livermore leaders are salivating over the $2
million in annual sales tax revenue they say the mall will bring to the
city. About 2,000 jobs -- temporary construction and permanent retail positions -- will be generated.
The economic boost is "extraordinary in this day-and-age," said city engineer Cheri Sheets.
area will benefit from flood-control improvements, and roadway and
other infrastructure projects related to the project, Sheets said.
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